Kandhiya, Athasya and Hawari, Nur Fauzan and Prakasa, Ramadana Guna and Kartomihardjo, Raka Diwyacitta (2022) Wedjangan: Jasa Penyedia Program Mentoring oleh Expert kepada Pekerja untuk Mengasah Kemampuan Strategik dan Soft Skill. Masters thesis, Universitas Prasetiya Mulya.
01. COVER.pdf - Cover Image
Download (282kB)
02. LEMBAR PERNYATAAN.pdf - Published Version
Restricted to Repository staff only
Download (254kB) | Request a copy
03. LEMBAR PERSETUJUAN.pdf - Published Version
Restricted to Repository staff only
Download (231kB) | Request a copy
04. KATA PENGANTAR.pdf - Published Version
Restricted to Repository staff only
Download (222kB) | Request a copy
05. ABSTRAK.pdf - Published Version
Download (228kB)
06. DAFTAR ISI.pdf - Published Version
Restricted to Registered users only
Download (234kB) | Request a copy
07. BAB 1.pdf - Published Version
Restricted to Registered users only
Download (399kB) | Request a copy
08. BAB 2.pdf - Published Version
Restricted to Registered users only
Download (1MB) | Request a copy
09. BAB 3.pdf - Published Version
Restricted to Registered users only
Download (854kB) | Request a copy
10. BAB 4.pdf - Published Version
Restricted to Registered users only
Download (1MB) | Request a copy
11. BAB 5.pdf - Published Version
Restricted to Registered users only
Download (394kB) | Request a copy
12. BAB 6.pdf - Published Version
Restricted to Registered users only
Download (3MB) | Request a copy
13. BAB 7.pdf - Published Version
Restricted to Registered users only
Download (280kB) | Request a copy
14. BAB 8.pdf - Published Version
Restricted to Registered users only
Download (476kB) | Request a copy
15. BAB 9.pdf - Published Version
Restricted to Registered users only
Download (256kB) | Request a copy
16. DAFTAR PUSTAKA.pdf - Published Version
Restricted to Registered users only
Download (281kB) | Request a copy
17. LAMPIRAN.pdf - Published Version
Restricted to Repository staff only
Download (1MB) | Request a copy
Abstract
Our Mission Wedjangan is a platform that provides mentoring opportunities for young professionals by connecting them with expert mentors. Wedjangan will recruit top level retirees that have years of experience in their respective field. We will ensure that the experts knowledge be passed on to the younger generation, and that the young professionals can relieve work related worries. The Company and Management Wedjangan is based in Indonesia Jakarta, with the main office located in Kemang Raya, South Jakarta. The Wedjangan team is owned jointly by Raka Diwyacitta Kartomihardjo, Ramadana Guna Prakasa, Nur Fauzan Hawari, and Athasya Kandhiya. With over 50 highly spirited employees, Wedjangan is prepared to give the best service and experience to our clients and mentors. Wedjangan partnered with HuntHire Indonesia for its headhunting purposes, and also with Talenta by Mekari for HR online management system Apart from that Wedjangan partnered with multiple top brand companies, in order to recruit its mentor from their pool of retirees. Our Services Wedjangan offers mentoring services on a subscription basis for our esteemed client. There are 3 levels of subscription packages, with the details as follows. Level 1: price Rp1.000.000, 2 topics (progesive service), 8 times meeting by chat or video(instant service). Level 2: price Rp1.500.000, 3 topics (progesive service),10 times meeting by chat or video call (instant service). Level 3: price Rp2.000.000, 4 topics (progesive service), unlimited meeting by chat or video call (instans service), with top instructor. The Market Globally, The market size for the ed-tech industry has reached 357,7 million USD. Not only that, in the report made by google in 2021 regarding the south east asia e-industry landscape, it was stated that the ed-tech industry is one of the two industries that are experiencing significant growth during the Covid-19 era. This growth is also evident in Indonesia where the ed-tech industry is experiencing a growth of 24.9% per year, with around 112 million USD in market size. Now ed-tech has a lot of different branches; if we focus on the workforce training sector itself, based on our calculation the market has a potential of at least around Rp 178.5 billion Rupiah. Our Competitive Advantage Compared to other companies that provide workforce training and development, Wedjangan has several different things that make it stand out from the rest. Firstly we offer a direct hotline that our user can use in order to contact their mentor for urgent mentoring purposes outside of the normal mentoring session. Secondly, we tailored our mentors selections and contents based on the clients needs and issues. Finally we tracked out client skill development after each mentoring session in order to figure out what other skills could they further develop. Financial Projection Based on the company's projection, Wedjangan needs 10 Billion rupiah as initial investment. The investment will be the company's assets and operating necessities. The expected payback period is 6.5 years from its first initial investment. Wedjangan will be fully funded by its internal management ( owners ). The IRR ( Internal Rate of Return ) of the business is 21,5 % which is above the company’s COE ( Cost of Equity ) 12.77%. Wedjangan uses three scenarios ( Optimistic, Most Likely, Pessimistic) on calculating NPVs and IRRs. Based on the three calculations, it indicates promising results for NPVs and IRRs. Even in pessimistic scenarios, Wedjangan still managed to earn a positive NPV of 1,1 Billion rupiah. It has been shown that even in the worst scene, the business is still a good investment to make.
| Item Type: | Thesis (Masters) |
|---|---|
| Uncontrolled Keywords: | EdTech mentoring platform, Workforce development, Subscription-based mentorship, Knowledge transfer from retirees, Skill development tracking, Financial feasibility analysis, Scenario-based investment evaluation |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor |
| Divisions: | School of Business and Economics > S2 Business Management |
| Depositing User: | Librarian 01 at Universitas Prasetiya Mulya |
| Date Deposited: | 12 Mar 2026 07:55 |
| Last Modified: | 12 Mar 2026 07:55 |
| URI: | https://elib.prasetiyamulya.ac.id/id/eprint/1054 |

